Web design for the contemporary fashion and culture magazine ‘ODDA’ – biannual publication in printed format created in New York, USA (2012). Website designed based on one principle: flexibility. We created a modular system in the form of a rounded rectangle -taken from appearance of the logo-, which allows to add sections, adapt different formats and new content. The design proposed was aiming to expand their creative platform to a digital environment. Therefore, we created a unique layout, without opposing the aesthetics values presented in the printed version.